HomeInternetIntroducing Google Gemini: Bard Rebrand & Ultra 1.0 Model Debut

Introducing Google Gemini: Bard Rebrand & Ultra 1.0 Model Debut

In a move that confirms earlier speculations, Google has officially rebranded its AI model Bard to Google Gemini. Alongside this rebranding, Google has introduced its latest innovation, the Ultra 1.0 model, and launched a dedicated Android app. Let’s delve into the details of these exciting developments.

Google Bard is Now Google Gemini

Google emphasizes that all the tools and features previously available in Bard are seamlessly transitioned to Google Gemini. The rebranding has significant enhancements, including a refined user interface with reduced visual clutter, improved readability, and smoother navigation. This rebranding reflects Google’s commitment to providing access to cutting-edge AI models. Users can continue accessing Google Gemini through the existing bard.google.com domain, which is now redirected to gemini.google.com. Furthermore, Google Gemini is now accessible to Canadian users in English and French.

Despite these advancements, Google has yet to incorporate vision multimodal capabilities into the standard Google Gemini tier, a decision that has left some users disappointed. However, users can access the multimodal Google Gemini Pro version via the Google Gemini API or opt for the new Gemini Advanced subscription.

Access Gemini Ultra 1.0 on Google Gemini Advanced

Introducing google gemini: bard rebrand & ultra 1. 0 model debut 2

Following the unveiling of the Ultra AI model in December 2023, Google now offers users the opportunity to leverage the capabilities of Gemini Ultra 1.0 through the Gemini Advanced subscription. To access the Gemini Ultra 1.0 model, users must subscribe to the paid Google Gemini Advanced plan, priced at $19.99 monthly (Rs 1950 in India), with a generous two-month free trial period. Additionally, subscribers will receive a Google One AI Premium subscription bundled with 2TB of storage. This subscription will also grant access to Gemini integration in Gmail, Docs, and other Google apps shortly.

Gemini Ultra promises significant advancements in handling complex tasks such as logical reasoning, coding, and nuanced instructions. Benchmark tests have showcased its superiority, often outperforming OpenAI’s GPT-4 model and establishing itself as a formidable competitor. While Gemini Ultra currently focuses on photo analysis through its text-and-vision model, Google plans to introduce expanded multimodal capabilities and enhanced coding features to Gemini Advanced in the coming months. Furthermore, users will soon be able to upload documents and files to Gemini Advanced for quick analysis by Gemini Ultra.

Install the Google Gemini App on Your Android Phone

In addition to the rebranding and launch of Gemini Ultra, Google has introduced the Gemini app for Android smartphones. Initially available in the US, the app is expected to roll out globally, except in the UK, Switzerland, and EEA countries, shortly. While the Gemini app currently supports only the English language, support for Japanese and Korean languages will be added soon. iPhone users can access Google Gemini through a dedicated tab within the Google app, with updates to enable Gemini to be the anticipated default assistant on Android devices. Stay tuned for a guide on this feature.

What are your thoughts on the Gemini rebranding? Will you transition from ChatGPT Plus to Gemini Advanced? Share your opinions in the comments below.


The rebranding of Google Bard to Gemini marks a significant milestone in the evolution of AI models. With the introduction of Gemini Ultra 1.0 and the dedicated Android app, Google continues to push boundaries in AI technology. Whether users embrace Gemini Advanced or stick with existing platforms, the future of AI promises exciting possibilities for innovation and advancement.

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